Sony RX100 Mark III First Look

Just a few minutes ago Sony introduced the new RX100 Mark III – the third incarnation of the popular large sensor advanced compact camera, bringing a few very exciting features.

In the very quick hands on video above Chris Niccolls from from the Camera Store in Canada shows the new RX100 Mark III (this is the first non Sony official video of the camera) and seem to be pretty excited by the changes (to be fair they are much more significant than the previous revision).

The Sony RX100 Mark III with the pop up viewfinder


Here are some of the main features of the new Sony RX100 Mark III:

  • 20.1 megapixel 1″-Exmor R BSI-CMOS sensor (same as the older model).
  • A new 24-70mm equivalent  F1.8-2.8 Zeiss lens (wider and much faster than the previous version, although somewhat shorter).
  • Built in 3-stop ND filter.
  • BIONZ X processor (first for the RX line – it was first introduced in the A7 series).
  • Pop-up OLED EVF 1.44M dots resolution.
  • 3-inch tilting (and 180 degree flip for selfies) WhiteMagic LCD – 1.23M dots resolution.
  • 1080/60p video with full sensor readout @ 50Mbps, with XAVC S format support, clean HDMI output, zebra  & focus peaking (there is also a 720p 120p mode for slow motion video).
  • WIFI/NFC and app support.
  • Battery life: 320 shots (CIPA).
  • Only 290 grams (10 grams more than the previous version – and about the same size – which is very small).
  • Price: $800 (pre-order at B&H).

A longer official video with Olivia Speranza and Kenta from Sony


Sony also announced pricing for the A7S which will arrive this July – it will be sold for just under $2500 (pre-order at B&H). You can check out our full coverage of the Sony A7S here.

If you don’t want to miss any new photography product be sure to check out our product photography section on our photo gear channel.

Iddo Genuth
Iddo Genuth is the founder and chief editor of He has been a technology reporter working for international publications since the late 1990's and covering photography since 2009. Iddo is also a co-founder of a production company specializing in commercial food and product visual content.


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