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    Profoto

    First Look at the Profoto B1 Off-Camera Super Flash

    by Iddo GenuthNew ProductsPhoto GearProduct Reviews & PreviewsNovember 6, 2013

    Profoto recently announced a new kind of wireless flash called Profoto B1 500 AirTTL. This new flash is referred to by the company as off-camera flash because “it is not…

    Master Series: Matthew Jordan Smith on Shooting Tyra Banks

    by Iddo GenuthPhoto InspirationPhotographersSeptember 28, 2013September 28, 2013

    On this Profoto video (shot about 3 years ago) photographer Matthew Jordan Smith talks about his experience shooting the iconic image seen above with superstar model Tyra Banks. Banks is…

    Master Series: Greg Heisler’s on Shooting Bono with Bill and Melinda Gates

    by Iddo GenuthBehind the ScenesPhoto InspirationPhotographersAugust 10, 2013August 10, 2013

    In 2005 master photographer Gregory Heisler was asked to shoot Bono together with  Bill and Melinda Gates as persons of year for the cover of TIME magazine. Despite some meticulous planing…

    Master Series: Greg Heisler on Photography Inspiration and Techniques

    by Iddo GenuthPhoto InspirationPhoto TipsPhotographersTechniqueAugust 7, 2013August 7, 2013

    On this Profoto video, New York-based master photographer Gregory Heisler shares some of his experience about the importance of ideas, the place of techniqe and equipment in photography and what…

    Behind the Scenes: Vintage Hollywood Starlets Photoshoot

    by Iddo GenuthBehind the ScenesFashion & Beauty PhotographyPhoto InspirationTechniqueJuly 3, 2013July 3, 2013

    In this video Los Angeles based fashion & commercial photographer Joe Gunawan get us behind the scenes of this 13 crew photo-shoot done with Phase One IQ180, lots of lights…

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