Here is a simple but important question – which type of gear will improve your video quality the most at the end of the day? many people might say the camera or lens but in this short video photographer Curtis Judd actually makes the point that lighting is (in many situations) more important than any of those.
We happen to agree with Judd although we would add two other points – sound is no less important (we tend to pass on videos for LensVid even if they are good visually and technically based on the sound quality alone). Even connecting a decent lavalier mic directly to the camera (something that you can do for a few $ + an extension cord) can dramatically improve your sound quality (and you don’t even need to mass with sound sync.
The second important thing which can really boost your video (and has nothing to do with physical equipment) is good editing. Mastering any decent semi pro or pro video editing software can take an O.K. video and turn it into a real professional work.
For more equipment tips and gear guides take a look at our photography gear guide section here on LensVid.