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    Product Photography

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    How to Capture White Background Packshots with Only 2 Lights

    by Iddo GenuthProduct PhotographyTechniqueApril 2, 2022April 2, 2022

    In this video professional photographer, Karl Taylor demonstrates a very simple technique for shooting a series of White background packshots using a simple two-light setup. Packshots 101 Packshots are images…

    Shooting a 360 Degree Product Step by Step

    by Iddo GenuthTechniqueProduct PhotographyMay 30, 2020May 30, 2020

    On this video product photographer, Dustin from Workphlo demonstrates how to shoot and edit 360-degree product shots using a wirelessly controlled mini turntable. Especially when it comes to e-commerce there…

    Product Photography: Turn One Light Into a Multi Light

    by Iddo GenuthTechniqueLightingProduct PhotographyMay 26, 2020November 22, 2020

    In this video photographer, Gavin Hoey demonstrates how you can create an eye-catching product shot using only a single light that mimics multiple lights. He looks at taking the picture (actually…

    Lighting Products: Overhead and other Techniques

    by Iddo GenuthLightingProduct PhotographyTechniqueMay 6, 2020May 6, 2020

    Matt Esteron from Aperture recently posted two videos on lighting products for stills and video shooting, both offer some useful tips on how to get the most out of your…

    White Product on White Background Product Photography

    by Iddo GenuthPost ProcessingPhotoshopProduct PhotographyTechniqueMarch 25, 2020March 26, 2020

    Swedish product photographer Martin Botvidsson recently published a video demonstrating how to shoot one of the most requested type of product photography – white products on a white background and takes…

    Shooting a Beer Commercial: 9 Easy Steps

    by Iddo GenuthTechniqueHDSLRProduct PhotographyMarch 10, 2020March 10, 2020

    In this second video in a series, Ted from Indy Mogul (and Aputure) works with cinematographer Justin Jones who shoots product commercials on different tips for shooting a beer commercial. Just a…

    5 Tips for Shooting Outstanding Product Videos

    by Iddo GenuthTechniqueHDSLRProduct PhotographyMarch 4, 2020March 4, 2020

    In this video, Landon Bytheway from fulltimefilmmaker takes a look at 5 tips for shooting amazing product videos from the preparation stage and up to editing. Product photography is something…

    Tips for Shooting a Product Commercial

    by Iddo GenuthTechniqueHDSLRPhoto TipsProduct PhotographyFebruary 29, 2020

    In this video, Ted from Indy Mogul (and Aputure) works with cinematographer Justin Jones who has years of experience shooting product commercials on how you can do a basic yet pro…

    Recreating Million Dollar Commercials on a Low Budget

    by Iddo GenuthTechniqueBehind the ScenesHDSLRPhoto InspirationProduct PhotographyFebruary 23, 2020

    Visual engineer Steve Giralt from NY is known for is breathtaking commercials shot with advanced robots and sophisticated equipment worth hundreds of thousands of dollars. Youtubers Alex Gasaway and Armando Ferreira decided to try and…

    Shooting Product Videos Like a Pro

    by Iddo GenuthHDSLRProduct PhotographyTechniqueFebruary 15, 2020February 16, 2020

    The good people at Syrp recently published a very interesting educational video showing how they made a high-end professional looking mock iPhone commercial using relatively simple accessories (some of them…

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