First Look at the MagBox New Softbox System

Arizona based company Magmod recently announced a new product it hopes will reinvent the softbox and potentially make professional photographers work that much easier when using portable lights.

Ub 2013 photographer Spencer Boerup – the founder of MagMod developed a new system that uses the magnets for adding modifiers to speedlights. Since then the system evolved with new products (including the mag-grid, mag-sphere, and mag-beam) and now they are taking a big step forward with 3 new products in one Kickstarter campaign – the MagBox, MagShoe, and MagRing.

The MagBox is a new type of softbox that uses – you guest right – magnets – this means that you need only one second to connect it to the MagRing (which can hold 2 speedlights) and Changing diffusers is quick, easy (see the videos above and below – it really looks super simple).

The MagBox also has two types of diffusers. The FocusDiffuser, similar to what you might get from a gridded beauty dish- but without the loss of light of the grid. You will also get a traditional Fabric Diffuser.

The MagRing can hold two speedlights using magnets (they need to have MagGrip on them of course) and they lock in a way that will secure them in place easily. The Magbox attaches to the MagRing with several powerful magnets and the MagRing itself connects to MagGrip which is a mount/handle what you can connect to a light stand and tilt or hand hold.

If you were asking yourself if you can connect your strobe to the Magbox the answer is probably yes –  using one of the company’s adapters to mount Profoto, Bowens, Elinchrom or Paul C. Buff strobes to the unit.

A MagBox 24 starter strobe Kit will run you just under $200 with a speedlight version going for just under $250 on Kickstarter right now.

Official MagMod  video – Trevor Dayley’s Top 10 Favorite Things About the New MagBox System

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If you don’t want to miss any new photography product be sure to check out our product photography section on our photo gear channel. Make sure you won’t miss any Kickstarter photography projects on our dedicated Kickstarter page here on LensVid.

Iddo Genuth
Iddo Genuth is the founder and chief editor of He has been a technology reporter working for international publications since the late 1990's and covering photography since 2009. Iddo is also a co-founder of a production company specializing in commercial food and product visual content.

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